Crafted for a marketing department, developed using both Participatory Design and User-Centered Design methodologies, this project includes two Standard Operating Procedures (SOPs). By involving team members throughout the process and focusing on their specific needs, these SOPs were tailored to ensure clarity, efficiency, and usability, making them practical tools for day-to-day operations.
Participatory Design
Involves stakeholders (users) actively participating in the design process. Researchers engage users to co-create solutions, ensuring the final product meets real-world needs and expectations.
Instructional Design for Kids’ Scratch Games
Leveraging Participatory Design principles, I created and refined the Tunnel of Doom Scratch Camp by gathering real-time feedback from young participants. This approach ensured the curriculum was engaging, accessible, and tailored to meet the kids’ learning needs.
Video Game Workshop – Floor is Lava
Using Participatory Design techniques & UCD, I designed and facilitated a Kids’ Scratch Camp where participants developed their own video games using Scratch. I created the course curriculum and instructional videos, ensuring alignment with learning objectives and usability best practices.
Brand Positioning & Prototyping
This interactive Figma prototype was the culmination of teamwork! A few of my classmates and I were challenged to create a fictitious company, design the brand, design the business model, and finally develop an interactive prototype of what their website could be. Read through the pitch deck, click on the prototype, and follow the whole process as we revealed each step along the way.