Participatory Design

Involves stakeholders (users) actively participating in the design process. Researchers engage users to co-create solutions, ensuring the final product meets real-world needs and expectations.

Standard Operating Procedures

Standard Operating Procedures

Crafted for a marketing department, developed using both Participatory Design and User-Centered Design methodologies, this project includes two Standard Operating Procedures (SOPs). By involving team members throughout the process and focusing on their specific needs, these SOPs were tailored to ensure clarity, efficiency, and usability, making them practical tools for day-to-day operations.

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Brand Positioning & Prototyping

Brand Positioning & Prototyping

This interactive Figma prototype was the culmination of teamwork! A few of my classmates and I were challenged to create a fictitious company, design the brand, design the business model, and finally develop an interactive prototype of what their website could be. Read through the pitch deck, click on the prototype, and follow the whole process as we revealed each step along the way.

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